Launching a Goddess
CLIENT | Lauren Rosario
PROJECT TYPE | brand LAUNCH
Lauren Rosario has launched a jewelry line rooted in empowerment and accessibility. Each piece is forged from the muses from her life and carefully crafted to celebrate quality and elegance with each defiant piece she makes.
CONTENT CREATION
Led all marketing, copyrighting, content creation, social media management, blog curation, product development, industry forecasting & identity.
BUSINESS DEVELOPMENT
Procured strategic partnerships, community outreach, marketing budget, buying practices, media planning, activation and brand launch.
Brand Perception
Spearheaded all media relationships, new business, branded features, 360 campaign development, measurement, documentation and reporting
